The influencers of the past were a very select few. Depending on the products you are trying to sell, the right influencer might have been an athlete, an actor or an expert of some type. The internet has changed this dynamic. While those traditional influencers are still relevant, there is now a broader array of […]
The word “influencer” has taken on a new meaning in the last decade. Influencer marketing is now a universal form of online marketing. As more and more consumers draw on the digital realm for advertising content, brands have taken to influencers for better engagement and an increase in revenue. This post will give you the […]
Setting up a dropshipping business can be exciting, frustrating, and horrifying at the same time. Like any other entrepreneurs, you will certainly experience ups and downs along the way. The most important thing is that you learn from your mistakes and that you’ll do better the next time. This is especially true when it comes […]
When it comes to e-commerce marketing, it’s adapt or die. No matter how much you want to deny it, there’s no hiding it. In today’s fast-changing landscape, every marketer faces an escalating number of challenges, from shifting consumer insights and behaviors to the imperatives of digital transformation. In this case, every savvy marketer needs to […]
If you ask yourself what will make your business grow, most probably the answer will be “more customers.” Most of the marketers will also agree on the same answer, and it makes perfect sense. More customers mean more selling, and more selling means more business, and more business means growth. Right? However, many marketers have […]
Growing an eCommerce business can be challenging considering the competition for any online market. Emerging as a leader in your industry requires that you have good relationships with your customers and a thorough understanding of who your customers are. Here are 6 marketing strategies for growing your eCommerce business and better understanding who your customers […]
The world of e-commerce is more competitive and lucrative than ever. For business owners, the ability to sell products worldwide, to an enthusiastic group of customers, is almost irresistible. At the same time, there are challenges everywhere, and the e-commerce landscape has never been more crowded. If you want to stand out in such a […]
Word of mouth is probably the most effective marketing strategy; also one of the most difficult to control. For instance, you can’t force someone to talk positively about your business, products, and services. But when you succeed in creating an excellent product or service that customers love, getting them to spread the word becomes easy. […]
As a digital marketer who utilizes social media for most marketing campaigns, you might need to do a sort of overhaul if you want to enhance growth and sales. Social media is changing how marketers run their movement, and it will be an anomaly to overlook such an aspect. When most marketers hear the word […]
Referral marketing entails imploring some tips and techniques that help your business maintain a consistent number of leads generated by existing customers. Since referral marketing is a reliable marketing strategy, it has become a formidable way to grow your business. Irrespective of your industry, referral marketing can be a tool that helps you step closer […]
