Leveraging the power of Twitter to increase engagement and brand awareness needs something more than just an impressive profile. With over 145 million active users and 500 million Tweets per day, your voice might not be able to reach the intended audience. Thus, if you intend to drive traffic to your Shopify store and engage […]
In the ever-evolving world, marketing trends are changing at an epic pace. The advent of social media has substantially changed how people used to market their products. It has also given rise to new jobs, new careers, even new ventures. If you are a millennial, you might have a fair idea of how things used […]
Starting an online store is more than just having a website and products to sell online. You also need a robust content marketing strategy. What is Content Marketing Strategy and Why You Need It According to the Content Marketing Institute, content marketing deals with the strategic approach of creating and distributing content. That said, content […]
If you are running a Shopify online store, then you must have implemented different marketing techniques to increase your site visitors and sales. But what is the benefit of your site if you are not getting enough traffic or are unable to prompt the users to make purchases on your website? Here are some of […]
If you’re promoting your products online, you’ll be aware of influencer marketing. From famous models posting about athleisure brands to adorable dogs posed next to particular dog foods, it’s everywhere. Most notably, it’s all over Instagram. But, just how do you find the right influencers for your brand? Understand Your Audience Before you can start […]
As a marketer or online business owner who uses Shopify, you will probably have many other Shopify competitors that will be aiming for the first spaces in search results. There are many strategies most marketers use to beat these Google competitors (e.g. using a target inventory checker to see prices and stocks in other stores […]
If you’re running an online business, you probably know how insanely hard it is to convert a visitor to a paying customer. Due to today’s low trust and intense competition climate, it takes more than a great product to generate sales. However, it is painful to record a low ROI after developing an incredible product […]
Your content, no matter how well-written, can mean nothing without the right marketing strategy. You might have the most compelling, thought-provoking piece out there, but it wouldn’t matter if the right people cant come across it. Hence, content marketing does not start and end with the content alone. You should also consider how you can […]
Today, a staggering number of dedicated e-commerce platforms suggest already formed ongoing business solutions for website management, design vision, customer engagement, SEO, etc. Shopify is one of the biggest e-commerce platforms that encompasses everything you need to establish an efficient and reliable source. It provides businesses with specialized features for the smooth functioning of their […]
Ready to dig into the world of social media marketing? Social media marketing is not as simple and straightforward as it used to be a few years back. The technology has improved so much, and with the help of Artificial Intelligence, social media platforms have become quite smart themselves. In the middle of all these […]
